Michael gets his Emmy tattoo March 8, 2011
Don't get caught out this Easter February 14, 2011

Does a deal-a-day keep good customers away?

February 14, 2011

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Happy customers

With many marketing experts tipping group buying sites such as Cudo and Groupon to enjoy a steady rise this year, we thought the deal-a-day phenomenon would make a great topic for our new “Hot or Not?” section. If you’re not familiar with the deal-a-day (DaD) concept, here’s the low-down: Businesses register with a DaD website […]

Posted in: Hot or Not?

Getting a start on Townsville INK, vol. 2

January 31, 2011

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Townsville INK vol 1

We are so excited to be working with Townsville photographer Kate Glover on her second volume of Townsville INK. If you haven’t seen it around, Townsville INK is a stylised photo book that celebrates the tattoo artwork of Townsville residents while raising money for ACT for Kids (formerly the Abused Child Trust). Kate’s first book […]

Harshmellow promises a greener 2011

January 4, 2011

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Orange tulips by Valeria Everett

To celebrate the start of a new year and new beginnings, we at Harshmellow have set ourselves the goal to be cleaner and greener in 2011 by setting and sticking to 10 Green Promises. Below is the media release that was sent to our industry media announcing our eco-changes:   Townsville-based communications agency Harshmellow Media […]

What is public relations?

December 6, 2010

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What is PR?

Public Relations, or PR, is the professional practice of managing the public profile of an individual or organisation, often through the media. There are various reasons that organisations may employ PR instead of, or in addition to, advertising. Some of these reasons include: the increased credibility that comes from having an independent party (eg a […]

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